Choosing the right scheduling tool can feel a bit like dating—you want one that fits your lifestyle, looks good, and doesn’t make things complicated. Two popular options in the ring are Book Like a Boss (BLAB) and Acuity Scheduling. Both are powerful, but they serve different types of business owners and needs.
So, which one deserves a spot in your tech stack? Let’s break it down without fluff, without charts—just the real-world take.
Where Book Like a Boss Shines
If you’re a solopreneur, coach, service provider, or digital product seller, Book Like a Boss is built with you in mind. It’s not just a calendar—it’s a branded booking page, mini-website, payment processor, and offer hub all rolled into one.
You can list services, sell digital products, offer packages, and get paid upfront—all while keeping your branding consistent. It feels like a client-facing storefront rather than just a time slot picker.
While it used to offer a one-time payment option (which many early adopters loved), it has since moved to a monthly pricing model. Still, the value remains strong if you want a beautiful, branded experience that makes it easy for clients to book you and pay you in the same breath.
Where Acuity Holds Its Ground
Now, if you're managing a more complex business—with multiple team members, recurring appointments, classes, or high-security needs (like HIPAA compliance)—Acuity Scheduling brings serious firepower.
It’s incredibly flexible. You can set up multiple availability types, create intake forms, send automated reminders, integrate with powerful CRMs, and handle multi-timezone logic smoothly. It also plays well with Google Calendar and Zoom, which is a must for many.
But it’s not as “pretty” out of the box. The design feels more functional than stylish, and the customization is limited unless you really dig into settings.
Branding & Client Experience
Book Like a Boss takes the win here. It’s focused on creating a cohesive experience—from your brand colors and fonts to the copy you write on your booking pages. It feels more like a modern landing page than a traditional scheduler.
Acuity offers some customization, but it’s more utilitarian. If your clients are tech-savvy or you’re doing a lot of back-end automation, that might not matter. But if client-facing presentation matters to you? You’ll likely prefer BLAB’s look and feel.
Ease of Use
If you want to be up and running quickly with something that “just works,” Book Like a Boss is super intuitive. Even non-techies can get a professional-looking setup live in a day.
Acuity requires a bit more setup and testing—but that’s the tradeoff for its deeper features.
Current Pricing Snapshot (as of 2025)
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Book Like a Boss no longer offers lifetime pricing. Monthly plans now start at around $10–$30/month for freelancers depending on your needs and $35/month for teams of 3 users or more. Higher-tier plans are available for those needing more robust features.
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Acuity Scheduling (now part of Squarespace) starts at around $15/month for the basic plan though they do offer a free plan to start. More advanced plans, ideal for health professionals or multi-team setups, can go up to $50/month or more.
💡 Pricing can change, so it’s always worth visiting the official websites to confirm the latest details before making your choice.
So, Which One Should You Choose?
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Go with Book Like a Boss if you:
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Want a sleek, branded, client-facing experience
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Sell services or digital products online
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Prefer simplicity and speed over complex scheduling logic
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Stick with Acuity if you:
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Run a team or need multi-user, timezone-smart setups
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Offer recurring classes or highly customized appointment types
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Need integrations with HIPAA-level privacy or medical use cases
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Final Thoughts
There’s no one-size-fits-all when it comes to scheduling platforms. But if you’re looking at branding, simplicity, and ease of payment collection as top priorities, Book Like a Boss still feels like one of the best values out there for solo biz owners—even without the lifetime deal.
That said, Acuity is the workhorse for those who need more complex, reliable, and scalable scheduling tools.
Both are strong options—it just depends on what your business needs to flow.
